Hello, I’m Senthil Thyagarajan.

My journey began with a school stencil, sparking a passion for maps that evolved into a career in data analytics. Today, I lead AI and analytics at Mekanism and write on Stencilled, where I explore how to make analytics faster, clearer, and actually helpful.

I’m obsessed with using AI to make analytics truly usable—like one-click summaries that replace 40-slide decks, creative testing tools that show which TikTok ads perform, and RAG-powered bots that pull answers straight from campaign data. I’ve also built Slack-integrated anomaly alerts that flag issues before anyone even logs in.

My goal? To make analytics feel intuitive—not intimidating. Whether it’s building tools, leading teams, or simplifying strategy decks, I focus on turning data into decisions.

Outside of work, I’m usually building LEGO Formula 1 cars with my kids or experimenting in the kitchen. I live in New Jersey with my wife and two little ones, and I bring curiosity, clarity, and a builder’s mindset to everything I do.

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Connect with me

Feel free to reach out if you want to discuss data science, R programming, or just want to connect!